Developing and Implementing Research Screening and Prioritization Processes

Agreeing on a set of criteria that projects should meet before spending research dollars or time and then getting that set of criteria approved by senior management will: 

1.  Give the research department leverage in focusing time and resources on higher value requests
2. Help avoid wasting time on low value requests and give the research department a clear and objective means of prioritization- significantly decreasing stakeholder perception that their request was not treated fairly if not given priority
3. Help internal stakeholders think through what they really need out of a project from a business perspectiv
4.  Help position the department as a good steward of corporate resources
5.  Train stakeholders over time as to the most effective way to work with research to maximize personal and professional success

Despite these benefits, the majority of organizations surveyed did not have a screening process in place. Drawing on depth interviews conducted with senior corporate research executives, this training session will demonstrat

1. Trends in Utlization among Companies- Quantitative Data
2. How to Establish a Set of High Value Screening Criteria
3. Get Senior Management and Stakeholder Approval
4. Questions to Calibrate How Well Each Request Meets the Criteria
5. Implement and Refine the Screening and Prioritization Process
6. Overcome Challenges with Implementation

Date: July 10th at 11:30 a.m. CST

Cost to attend is $199

 Attendees will also receive:

•  A certificate of completion from Quirk's and RI & ROI

•  A one-hour private consultation with Brett Hagins on implementing the strategies discussed

•  Credit (1.5 hours) toward Professional Researcher Certification or renewal

•  A recording of the live event including the question and answer period 

If you are register within 24 hours of receipt of this e-mail, you will also receive the “Screening and Prioritization Synthesis ” a 15-page Word document synthesizing specific questions asked to prioritize and calibrate the value of research requests combined from interviews with approximately 15 different companies .

Finally, all attendees will receive a 20% discount off the complete Study of the 4R's of Research: Revenue, Risk, Results, and Return if purchased within 90 days from the completion of this session.

Brett Hagins has conducted multiple paid online training sessions for Quirks with participant satisfaction ratings of over 90%.  He has conducted training sessions for Microsoft, Thompson Reuters, HBO, and ING Direct.  

Hagins has substantial client-side research experience with organizations such as Blockbuster, EDS (now Hewlett Packard) and Texas Instruments. He is a frequent contributor to Quirks and a consultant to multiple corporate research departments.